Pengaruh Diskon dan Flash Sale Terhadap Impulsivitas Konsumen pada Marketplace Tiktok Shop. HORIZON: Indonesian Journal of Multidisciplinary, [S. l.], v. 4, n. 4, p. 3847–3862, 2026. DOI: 10.54373/hijm.v4i4.6553. Disponível em: https://ejournal.indo-intellectual.id/index.php/hijm/article/view/6553. Acesso em: 12 aug. 2026.