Pengaruh Harga dan Online Customer Review Terhadap Keputusan Pembelian Produk Fashion di Marketplace Shopee pada Mahasiswa Universitas Bhinneka PGRI. HORIZON: Indonesian Journal of Multidisciplinary, [S. l.], v. 4, n. 4, p. 5039–5049, 2026. DOI: 10.54373/hijm.v4i4.6842. Disponível em: https://ejournal.indo-intellectual.id/index.php/hijm/article/view/6842. Acesso em: 12 aug. 2026.