Tazkiyya, I., Puspitasari, D., Sedayu, A., & Kusuma, P. J. (2025). Mengevaluasi Peran Celebrity Endorsement, Live Streaming Dan E-Wom Terhadap Perilaku Belanja Online Pada Generasi Z. Indo-Fintech Intellectuals: Journal of Economics and Business, 5(1), 4332–4353. https://doi.org/10.54373/ifijeb.v5i1.2958