APIATNO, Apiatno. Membangun Loyalitas Merek Melalui Emotional Marketing: Analisis Kajian Literatur Tentang Emotional Connection Dan Brand Loyalty. Indo-Fintech Intellectuals: Journal of Economics and Business, [S. l.], v. 5, n. 1, p. 4026–4037, 2025. DOI: 10.54373/ifijeb.v5i1.2836. Disponível em: https://ejournal.indo-intellectual.id/index.php/ifi/article/view/2836. Acesso em: 13 jun. 2026.